Geo for Good 2023 Summit
Geo for Good is an annual summit hosted by Google to share and explore the impact of new innovative mapping technologies being developed around the world. I’ve been leading the G4G design for the last 4 years and 2023 has been our biggest and most impactful yet.
Client
Google
Year
2023
Role
Art Direction, Brand Design, Motion
The Summit is intended for nonprofit, academic, public sector, private sector, and Indigenous peoples and local communities who are using (or want to learn to use) our mapping tools (such as Google Earth, Earth Engine, Environmental Insights Explorer, and My Maps) for planetary sustainability and human resilience around the world. Users have the opportunity to dive deep into learning our mapping technologies, hear the latest updates, and learn how others in the community are using these technologies for impact.
Micro Illustrations
My role for the event was to provide a cohesive brand system. This involved creating a logo and color system, presentation template, icons and accompanying illustrations, tailored animations for presentations, event signage, and swag.
Keynote Presentation Animation
Hero Banner
Event Schedule Screens
Event Maps
With it being paramount to the summit, most ideating and iterating was done on the logo. The style of logo then informed the rest of the illustrations and designs.
Rejected ideas
Final Logo Set