Google Earth Timelapse Launch

Working with Google, I aided the launch of Google Earth Timelapse, a tool that uses Google Earth to show the impact of time from 1984 to 2020.

Client
Google

Year
2021

Role
Art Direction, Design

This new version of Google Earth seamlessly embeds over 37 years of time and 24 million satellite photos to create an entirely new world to explore. To help make sense of what could be seen in Timelapse, Google partnered with Carnegie Mellon University’s CREATE Lab to create 5 thematic guided tours in Voyager: forest change, urban growth, warming temperatures, mining and renewable energy sources, and the Earth’s fragile beauty.

800 Timelapse videos are available to download as free, ready-to-use MP4 videos. Timelapse footage can be used to help nonprofits, educators, researchers, advocates and more leverage visual evidence of our changing planet. Using Google Earth Studio, a web-based open-source app that allows you to work and record within Google Earth, I was able to bring ~350 of these Timelapse videos to the 3D space.

The day before launch, Google hosted a virtual press event with KOFs and strategic US and EMEA government partners (NASA, USGS, ESA, and European Commission). I led, concepted, and designed this presentation, the assets within it, and a 5 minute long video demoing Timelapse and it’s features.

The week of the launch resulted in 1,200+ hits across online and print media, 900+ hits on broadcast television globally across 84 countries and in 45 different languages. The overwhelming majority of stories were positive in tone and took stock of Google’s mapping innovation, highlighted its partnerships with government organizations and noted how Timelapse can help people everywhere better understand climate change. Within the US, the story was covered in both local broadcast news as well as nationally syndicated broadcast, including Good Morning America, and twice on The Today Show.

Geo for Good 2023